Instagram marketing for vibe-coded apps (Claude Code, Cursor, Rork, Lovable)

Who is it for?

• Makers who shipped an app quickly with AI coding tools and now need people to hear about it.
• Apps on the App Store work best, because reviews come straight from Apple's public feed.
• Google Play apps and websites work too: it gathers what people say about the problem from the web instead, which works best with Claude or ChatGPT as the writer.
• If you already pay for Claude, you can switch the writer to your own Claude Code login in Settings.
• It works from the public link only. It doesn't need your code, your repo or your app builder.

Who isn't it for?

• You need TikTok today: see the tools that post to TikTok.
• You want talking-head AI actor ads: see Arcads vs MakeUGC.
• You don't have an Apple silicon Mac with 16 GB of memory. The done-for-you service is the option there.

How does it work?

1. Paste your link. An App Store, Google Play or website link. It reads your store page and real reviews and learns how your users talk about the problem your app solves.
2. Approve the week. Finished Reels and carousels, each checked before you see it. Skip any, or ask for another line.
3. Post it. Save a post and share it from Instagram, or connect your account and it posts on schedule (beta), only after your OK unless Autopilot is on.

What does week 1 produce?

A week of finished posts for your app: Reels with voice and carousels, from more than 50 templates (signs, phone screens, paper notes, social-post styles). Each starts from a moment your users describe in their reviews and ends on your app's real screens, or on real store reviews shown as reviews. Every post carries an AI label. On an M4 Pro the first week arrives in about 10 to 30 minutes, at about 185 seconds a post (measured). New accounts also get a 7-day warm-up plan.

What are the limits?

• Instagram only for now. TikTok is not supported yet.
• Needs an Apple silicon Mac (M1 or newer), macOS 15 or later, 16 GB of memory and a one-time download of about 14 GB.
• The Mac is busy while it renders: 30 posts take about 1½ hours on an M4 Pro.
• Posting through Instagram's API is in beta and needs a professional account and your own Meta developer app, a one-time setup of about 20 minutes. Saving and posting by hand always works.
• The built-in writer is plainer than Claude: good for a steady week, less sharp on wordplay. You can switch to your own Claude Code or Codex login.
• Reviews are the raw material. An app with few reviews gives the writer less to work from, so the Reel ideas by category pages are a good start.

Which free tools help first?

Reel hook generatorApp Store review exporter (CSV)App Store screenshot downloaderApp Store character counterReel ideas by app category

Next: the guide to marketing an iOS app on Instagram with no budget, 30 post ideas from real App Store reviews, and the FAQ.